
Total amount raised
$146.6 Millions
Latest funding date
09/01/2021

Location
Totango has successfully raised funds through multiple rounds, with its latest being a Series D. The company is backed by seven investors, including Great Hill Partners and Pitango VC.
Keep reading to explore the intricacies of Totango's fundraising journey and the investors backing this innovative platform.
What Is Totango?
Totango, founded in 2010, is a leading provider of customer success software. The company is headquartered in Redwood City, California, and was founded by Guy Nirpaz, Omer Gotlieb, and Oren Raboy.
Specializing in customer success and revenue optimization, Totango offers a suite of AI-powered tools designed to help businesses grow customer revenue and manage customer experiences. The company employs between 101 and 250 people and operates remotely with a presence in multiple U.S. states and countries.
How Much Funding Has Totango Raised?
- Seed Round
- Amount Raised: $8.8M
- Date: January 2010
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To establish the company and develop its initial product offerings.
- Seed Round
- Amount Raised: $5M
- Date: July 2011
- Lead Investors: Gemini Israel Ventures, Pitango VC
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand the team and accelerate product development.
- Series A
- Amount Raised: $15.5M
- Date: February 2014
- Lead Investors: Canvas, InterWest Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and enhance the customer success platform.
- Series B
- Amount Raised: $8.3M
- Date: September 2016
- Lead Investors: Benhamou Global Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To drive further innovation and expand market reach.
- Series C
- Amount Raised: $9M
- Date: February 2018
- Lead Investors: Grayhawk Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To continue scaling the company and achieve exponential growth.
- Series D
- Amount Raised: $100M
- Date: September 2021
- Lead Investors: Great Hill Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further expand the platform's capabilities and market presence.
Total Amount Raised: $146.6M. Current Valuation: Not publicly disclosed.
Key Investors
- Great Hill Partners
- Details: Great Hill Partners is a private equity firm that invests in high-growth companies. They focus on providing capital and strategic guidance to help businesses scale.
- Investment Focus Areas: High-growth companies across various sectors.
- Notable Investments: Not publicly disclosed.
- Pitango VC
- Details: Pitango VC is a venture capital firm that invests in technology and healthcare sectors. They have a strong presence in the Israeli startup ecosystem.
- Investment Focus Areas: Technology, life sciences, healthcare.
- Notable Investments: Via, Taboola, AppsFlyer.
- Benhamou Global Ventures (BGV)
- Details: BGV is a venture capital firm that focuses on early-stage investments in enterprise software, cybersecurity, and cloud technologies. They aim to support companies through their growth phases.
- Investment Focus Areas: Enterprise software, cybersecurity, cloud technologies, IoT.
- Notable Investments: Totango, Ayehu, 6dbytes.
- Canvas Ventures
- Details: Canvas Ventures is a venture capital firm that invests in early-stage technology companies. They focus on sectors like software and digital health.
- Investment Focus Areas: Early-stage technology companies, software, digital health.
- Notable Investments: Zola, Roofstock, Everwise.
- InterWest Partners
- Details: InterWest Partners is a venture capital firm that invests in healthcare and IT sectors. They have a long history of supporting innovative companies.
- Investment Focus Areas: Healthcare, IT.
- Notable Investments: Doximity, Marketo, Optimizely.
What's Next for Totango?
Totango's future looks promising as it continues to expand its Enterprise to Customer (E2C) strategy, aiming to increase revenue from existing accounts and add new enterprise clients. The company's focus on innovating in Customer Success positions it well to maintain a competitive edge in a growing market.
Given its successful fundraising history, Totango is likely to attract further investment to scale its operations and enhance its platform. However, the company must navigate challenges such as maintaining its competitive edge and balancing the needs of high-value and smaller accounts.
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