
Total amount raised
$422.5 Million
Latest funding date
2/1/2023

Location
Blue Apron has successfully raised funding over 11 rounds, with the latest being a Post-IPO Equity round. The company is backed by 20 investors, including RJB Partners and Linda Findley.
Keep reading to explore the intricacies of Blue Apron's fundraising journey and the investors backing this innovative platform.
What Is Blue Apron?
Blue Apron is a grocery delivery service company based in New York, New York, United States. The company operates in the delivery, e-commerce, food and beverage, and grocery industries.
Founded with the mission to offer fresh, chef-designed recipes to customers, Blue Apron has grown significantly and now employs between 1001 and 5000 people. The company has been acquired by Wonder and is publicly traded under the ticker symbol FRA:13WA.
How Much Funding Has Blue Apron Raised?
- Series A
- Amount Raised: USD 3,000,000
- Date: February 2013
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To kickstart operations and develop the initial product offering.
- Series B
- Amount Raised: USD 5,000,000
- Date: August 2013
- Lead Investors: Bessemer Venture Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand market reach and scale operations.
- Series C
- Amount Raised: USD 50,000,000
- Date: April 2014
- Lead Investors: Stripes
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance product offerings and improve logistics.
- Series D
- Amount Raised: USD 135,000,000
- Date: June 2015
- Lead Investors: Fidelity
- Valuation at Round: USD 2,000,000,000
- Motivation Behind the Round: To support business growth and expand market presence.
- Post-IPO Equity
- Amount Raised: USD 5,600,000
- Date: August 2017
- Lead Investors: JANA Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To stabilize post-IPO operations and drive growth.
- Post-IPO Equity
- Amount Raised: USD 78,000,000
- Date: November 2021
- Lead Investors: RJB Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance service offerings and expand customer base.
- Post-IPO Equity
- Amount Raised: USD 5,000,000
- Date: February 2022
- Lead Investors: RJB Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support ongoing business operations and growth initiatives.
- Post-IPO Debt
- Amount Raised: USD 30,000,000
- Date: May 2022
- Lead Investors: Allianz Global Investors
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To manage debt and improve financial stability.
- Post-IPO Equity
- Amount Raised: USD 40,000,000
- Date: May 2022
- Lead Investors: RJB Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To fund strategic initiatives and enhance market position.
- Post-IPO Equity
- Amount Raised: USD 70,000,000
- Date: February 2023
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To drive innovation and expand service capabilities.
Total Amount Raised: USD 426,600,000. Current Valuation: Not publicly disclosed.
Key Investors
- RJB Partners
- Details: RJB Partners has been a significant investor in Blue Apron, participating in multiple funding rounds. They are known for their strategic investments in various sectors.
- Investment Focus Areas: Not publicly disclosed.
- Notable Investments: Blue Apron.
- Linda Findley
- Details: Linda Findley is one of the recent investors in Blue Apron. She has a background in executive leadership and strategic investments.
- Investment Focus Areas: Not publicly disclosed.
- Notable Investments: Blue Apron.
- Allianz Global Investors
- Details: Allianz Global Investors is a leading active asset manager with a broad range of investment capabilities. They participated in Blue Apron's post-IPO debt round.
- Investment Focus Areas: Equities, fixed income, multi-asset.
- Notable Investments: Blue Apron, NIO, Alibaba.
- Fidelity
- Details: Fidelity is a multinational financial services corporation known for its investment management and brokerage services. They led Blue Apron's Series D round.
- Investment Focus Areas: Technology, healthcare, financial services.
- Notable Investments: Blue Apron, Uber, SpaceX.
- Bessemer Venture Partners
- Details: Bessemer Venture Partners is a venture capital firm that invests in early-stage companies. They led Blue Apron's Series B round.
- Investment Focus Areas: Cloud computing, consumer, healthcare.
- Notable Investments: Blue Apron, LinkedIn, Pinterest.
What's Next for Blue Apron?
Blue Apron stands at the cusp of significant growth opportunities, bolstered by a recent $135 million funding round that values the company at $2 billion. This fresh capital provides the resources needed to expand its market reach and enhance its service offerings. The meal delivery industry is experiencing a surge in demand, presenting Blue Apron with a substantial opportunity to capture a larger share of the market.
Future fundraising prospects look promising, given the company's high valuation and successful funding history. Investors are likely to be attracted by Blue Apron's potential for growth and innovation. However, the company must navigate challenges such as intense competition, maintaining quality, and managing logistics efficiently. Addressing these hurdles will be crucial for sustaining its upward trajectory and achieving long-term success.
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