
Total amount raised
$52 Millions
Latest funding date
07/01/2021

Location
Intellimize has successfully raised funds through multiple rounds, with the last being a Series B round closed on July 8, 2021. The company has garnered the support of nine investors, including Operator Partners and Homebrew.
Keep reading to explore the intricacies of Intellimize's fundraising journey and the investors backing this innovative platform.
What Is Intellimize?
Intellimize, founded in 2016, is a San Francisco-based company specializing in website optimization through machine learning. The company operates in industries such as advertising, artificial intelligence, and SaaS.
Founded by Brian Webb, Guy Yalif, and Jin Lim, Intellimize employs between 51 and 100 people. The platform helps marketers personalize websites to enhance user experience and drive conversions.
How Much Funding Has Intellimize Raised?
- Pre-Seed Round
- Amount Raised: Not publicly disclosed
- Date: December 2016
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To kickstart the company's operations and initial development.
- Seed Round
- Amount Raised: $2M
- Date: January 2017
- Lead Investors: Homebrew
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To develop the core technology and expand the team.
- Series A
- Amount Raised: $8M
- Date: April 2019
- Lead Investors: Amplify Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale the platform and enhance machine learning capabilities.
- Series A-1
- Amount Raised: $12M
- Date: October 2020
- Lead Investors: Addition
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate the development of intelligent website optimization solutions.
- Series B
- Amount Raised: $30M
- Date: July 2021
- Lead Investors: Cobalt Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further expand market reach and enhance product offerings.
Total Amount Raised: $52M. Current Valuation: Not publicly disclosed.
Key Investors
- Cobalt Capital
- Details: Cobalt Capital is a venture capital firm that invests in early-stage technology companies. They focus on providing strategic support and capital to help startups scale.
- Investment Focus Areas: Technology, SaaS, Artificial Intelligence
- Notable Investments: Not publicly disclosed
- Addition
- Details: Addition is a venture capital firm that invests in high-growth technology companies. They are known for their hands-on approach and deep industry expertise.
- Investment Focus Areas: High-growth technology companies
- Notable Investments: Not publicly disclosed
- Amplify Partners
- Details: Amplify Partners is a venture capital firm that focuses on early-stage technology companies. They provide both capital and strategic guidance to help startups grow.
- Investment Focus Areas: Enterprise software, Infrastructure, Data-driven applications
- Notable Investments: Datadog, Fastly, Gremlin
- Homebrew
- Details: Homebrew is a venture capital firm that invests in early-stage technology companies. They focus on companies that are building the bottom-up economy.
- Investment Focus Areas: Early-stage technology companies
- Notable Investments: Chime, Cruise, Plaid
- Precursor Ventures
- Details: Precursor Ventures is a venture capital firm that focuses on pre-seed and seed-stage companies. They aim to be the first institutional check for startups.
- Investment Focus Areas: Pre-seed, Seed-stage companies
- Notable Investments: The Athletic, Cleo, Finix
What's Next for Intellimize?
Intellimize stands at the cusp of significant growth, driven by the increasing demand for AI-driven website optimization. With a focus on personalizing buyer journeys, the company is poised to expand its customer base across B2B, e-commerce, and financial services sectors. The potential for increased revenue and customer acquisition is substantial, given the average 46% lift in online conversions reported by their clients.
Future fundraising opportunities appear promising, especially with the successful Series A-1 round and the addition of high-profile customers and board members. This momentum could attract further investment to scale operations and enhance their machine learning capabilities. However, Intellimize may face challenges in maintaining innovation and ensuring the scalability of their AI solutions as they grow.
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