Total amount raised
$219.5 Million
Latest funding date
01/01/2023
Location
Instoried has raised an undisclosed amount of funding over 9 rounds, with the latest being a "Venture - Series Unknown" round. The company has attracted a total of 23 investors, including Investo Monk and The Global Emerging Markets Group.
Keep reading to explore the intricacies of Instoried's fundraising journey and the investors backing this innovative platform.
What Is Instoried?
Instoried, based in Bangalore, Karnataka, India, was a private company recognized as the world's fastest-growing content tech and marketing tech company. The company operated in the industries of content marketing, information technology, marketing automation, and software.
With an employee count ranging from 1001 to 5000, Instoried had a significant presence in its field. Despite its growth and numerous funding rounds, the company is now permanently closed.
How Much Funding Has Instoried Raised?
- Series Unknown
- Amount Raised: Not publicly disclosed
- Date: January 2023
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To secure additional capital for ongoing operations and potential expansion.
- Series A
- Amount Raised: USD 10,000,000
- Date: April 2022
- Lead Investors: 100Unicorns, Pritt Investment Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further develop AI-based writer assistance tools and expand global marketing efforts.
- Debt Financing
- Amount Raised: USD 200,000,000
- Date: April 2022
- Lead Investors: The Global Emerging Markets Group
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand operations globally and invest in technology enhancements.
- Series A
- Amount Raised: USD 8,000,000
- Date: October 2021
- Lead Investors: 100Unicorns, Pritt Investment Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support rapid growth and technological advancements.
- Convertible Note
- Amount Raised: Not publicly disclosed
- Date: July 2021
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To secure flexible funding for strategic initiatives.
- Seed
- Amount Raised: Not publicly disclosed
- Date: March 2021
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To develop initial product offerings and market entry.
- Seed
- Amount Raised: USD 1,000,000
- Date: November 2020
- Lead Investors: Mumbai Angels
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance product features and expand the team.
- Seed
- Amount Raised: Not publicly disclosed
- Date: January 2020
- Lead Investors: SOSV
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support early-stage development and market testing.
- Seed
- Amount Raised: USD 500,000
- Date: August 2019
- Lead Investors: Venture Catalysts
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To launch the initial product and gain market traction.
Total Amount Raised: USD 219,500,000. Current Valuation: Not publicly disclosed.
Key Investors
- The Global Emerging Markets Group
- Details: An alternative investment group with offices in Paris, New York, and the Bahamas. They provided a Share Subscription Facility of up to $200 million to Instoried.
- Investment Focus Areas: Emerging markets, technology, healthcare.
- Notable Investments: Not publicly disclosed.
- 100Unicorns
- Details: A venture capital firm that focuses on early-stage investments in high-growth startups. They participated in Instoried's Series A funding round.
- Investment Focus Areas: Technology, consumer goods, healthcare.
- Notable Investments: Not publicly disclosed.
- Pritt Investment Partners
- Details: A venture capital firm that led Instoried's Series A funding round. They are known for investing in innovative technology companies.
- Investment Focus Areas: Technology, software, AI.
- Notable Investments: Not publicly disclosed.
- Mumbai Angels
- Details: A prominent angel investment network in India. They participated in Instoried's Series A funding round.
- Investment Focus Areas: Technology, consumer products, healthcare.
- Notable Investments: Not publicly disclosed.
- SOSV
- Details: A global venture capital firm that accelerates startups through its various accelerator programs. They participated in Instoried's Series A funding round.
- Investment Focus Areas: Biotechnology, hardware, software.
- Notable Investments: Not publicly disclosed.
What's Next for Instoried?
Instoried's future holds significant opportunities, particularly with the $200 million commitment from the Global Emerging Markets Group. This funding will enable the company to expand its technology capabilities, enhance global marketing efforts, and grow its executive team. The development of new product features, such as a Google Chrome extension and a WordPress plug-in, also presents substantial growth potential.
Future fundraising opportunities are promising, with the $200 million commitment indicating potential for further financial support. Additionally, plans to go public via a SPAC or traditional IPO could provide a substantial influx of capital, further fueling the company's growth and development.
However, Instoried may face challenges such as competition in the AI content creation space, the need for continuous technological innovation, and the complexities of scaling global operations. Navigating these challenges will be crucial for the company's sustained success and market expansion.
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