Total amount raised
$103.2 Million
Latest funding date
03/01/2022
Location
Emotive has successfully raised funding over six rounds, with the latest being a Series B round. The company is backed by 14 investors, including Stripes and Beyond Capital.
Emotive's platform offers a comprehensive SMS marketing solution with features like SMS Marketing, TextPros™, and CartAI™. Keep reading to explore the intricacies of Emotive's fundraising journey and the investors backing this innovative platform.
What Is Emotive?
Emotive is a conversational SMS platform designed for e-commerce businesses. Based in Los Angeles, California, the company operates in the B2B, Marketing, and Software industries. Emotive has a workforce of 51-100 employees.
Emotive has been acquired by Privy and has raised funding through multiple rounds, with the latest being a Series B round. The company offers a comprehensive SMS marketing solution with features like SMS Marketing, CartAI™, and TextPros™.
How Much Funding Has Emotive Raised?
- Pre-Seed Round
- Amount Raised: Not publicly disclosed
- Date: August 2016
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To kickstart the development of Emotive's conversational SMS platform.
- Seed Round
- Amount Raised: USD 2,700,000
- Date: September 2019
- Lead Investors: Floodgate
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand the team and further develop the platform.
- Series A Round
- Amount Raised: USD 5,500,000
- Date: May 2020
- Lead Investors: Mucker Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and enhance product development.
- Series B Round
- Amount Raised: USD 50,000,000
- Date: February 2021
- Lead Investors: CRV
- Valuation at Round: USD 400,000,000
- Motivation Behind the Round: To accelerate the go-to-market strategy and invest in the platform.
- Seed Round
- Amount Raised: USD 25,000,000
- Date: February 2022
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support rapid growth and market expansion.
- Series B Round
- Amount Raised: USD 20,000,000
- Date: March 2022
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further enhance product offerings and expand market reach.
Total Amount Raised: USD 103,200,000. Current Valuation: USD 400,000,000.
Key Investors
- CRV
- Details: CRV is a venture capital firm that invests in early-stage technology companies. Murat Bicer, a general partner at CRV, joined Emotive’s Board of Directors.
- Investment Focus Areas: Technology, consumer, enterprise sectors.
- Notable Investments: Twitter, DoorDash, Zendesk.
- Mucker Capital
- Details: Mucker Capital is a venture capital firm that invests in seed and early-stage companies. They participated in both the Series A and Series B funding rounds for Emotive.
- Investment Focus Areas: Internet software, services, media.
- Notable Investments: Honey, ServiceTitan, Next Trucking.
- TenOneTen Ventures
- Details: TenOneTen Ventures is a venture capital firm that invests in early-stage technology companies. They participated in the Series B funding round for Emotive.
- Investment Focus Areas: Data-driven companies, software, technology.
- Notable Investments: Ordermark, CREXi, Well Health.
- Stripes
- Details: Stripes is a growth equity firm that invests in software and consumer businesses. They participated as a new investor in the Series B funding round for Emotive.
- Investment Focus Areas: Software, internet, branded consumer products.
- Notable Investments: Blue Apron, Reformation, Snyk.
- Vulcan Capital
- Details: Vulcan Capital is the investment arm of Vulcan Inc., founded by Microsoft co-founder Paul Allen. They participated as a new investor in the Series B funding round for Emotive.
- Investment Focus Areas: Technology, internet, life sciences, media.
- Notable Investments: Magic Leap, Redfin, SpaceX.
What's Next for Emotive?
Emotive stands at the cusp of significant growth opportunities. With a recent $50 million Series B funding round, the company is poised to accelerate its go-to-market strategy and expand its product offerings. The valuation of $400 million underscores the potential scale of these opportunities, particularly as the company plans to open new offices and triple its workforce.
Future fundraising seems likely as Emotive continues to grow and attract interest from investors. The company’s focus on personalized, conversational marketing aligns well with industry trends, making it an attractive prospect for further investment. However, challenges such as competition and maintaining the quality of human-to-human interactions as they scale will need to be navigated carefully.
Use Clay to Get Funding Data
Sales professionals, take your strategy to the next level by leveraging Clay’s platform to access comprehensive fundraising data on companies like Emotive and gather other critical business insights. Sign up for free and start making data-driven decisions today.
