Total amount raised
$307 Million
Latest funding date
03/01/2024
Location
Observe has successfully raised funding over 7 rounds, with the latest being a Series C round involving investors such as Alumni Ventures and Sutter Hill Ventures. The company is backed by a total of 10 investors, including Capital One Ventures and Sutter Hill Ventures.
Keep reading to explore the intricacies of Observe's fundraising journey and the investors backing this innovative platform.
What Is Observe?
Observe is a private company based in San Mateo, California, specializing in observability cloud solutions. The company aims to accelerate the transformation of troubleshooting applications and resolving incidents through its AI-powered platform.
Founded in an unspecified year, Observe has grown to employ between 101 and 250 people. The company operates in various industries, including analytics, artificial intelligence, business information systems, data integration, information technology, and SaaS.
Observe's platform is designed for enterprise scale, offering features like log management, application performance monitoring, and infrastructure monitoring. The company has been acquired by Snowflake and continues to innovate in the field of observability.
How Much Funding Has Observe Raised?
- Series C
- Amount Raised: USD 156,000,000
- Date: July 2025
- Lead Investors: Alumni Ventures, Sutter Hill Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and enhance product offerings.
- Series B
- Amount Raised: USD 145,000,000
- Date: March 2024
- Lead Investors: Sutter Hill Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand market reach and accelerate product development.
- Series A3
- Amount Raised: USD 50,000,000
- Date: October 2023
- Lead Investors: Sutter Hill Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support the launch and development of the Hubble platform.
- Series A
- Amount Raised: USD 70,000,000
- Date: May 2022
- Lead Investors: Madrona
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance product capabilities and expand the team.
- Series Unknown
- Amount Raised: USD 7,000,000
- Date: June 2021
- Lead Investors: Madrona
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support early-stage product development and market entry.
- Series A
- Amount Raised: USD 35,000,000
- Date: October 2020
- Lead Investors: Sutter Hill Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To build the initial product and establish a market presence.
Total Amount Raised: USD 463,000,000. Current Valuation: Not publicly disclosed.
Key Investors
- Alumni Ventures
- Details: Alumni Ventures is a venture capital firm that invests in high-growth startups. They participated in Observe's Series C funding round.
- Investment Focus Areas: High-growth startups across various sectors.
- Notable Investments: Various high-growth startups across different sectors.
- Sutter Hill Ventures
- Details: Sutter Hill Ventures is a venture capital firm that provides funding to early-stage companies. They have been involved in multiple funding rounds for Observe, including Series C and Series A3.
- Investment Focus Areas: Early-stage companies, particularly in technology, healthcare, and enterprise software.
- Notable Investments: Pure Storage, Snowflake, Sumo Logic.
- Madrona
- Details: Madrona is a venture capital firm that focuses on early-stage technology companies. They participated in Observe's Series A and Series Unknown funding rounds.
- Investment Focus Areas: Early-stage technology companies, including cloud computing, AI, and SaaS.
- Notable Investments: Amazon, Smartsheet, Redfin.
What's Next for Observe?
Observe stands at the cusp of significant growth, driven by the expansion of its Hubble platform and the integration of generative AI features. The company is poised to capitalize on the increasing demand for advanced observability solutions, with opportunities to enhance productivity and streamline data analysis. The market for observability tools is projected to grow substantially, offering a vast landscape for Observe to expand its customer base and product offerings.
Future fundraising opportunities appear promising as Observe continues to innovate and scale its operations. The successful Series A3 round and the company's growth trajectory suggest potential for additional funding rounds to support further expansion. However, challenges such as competition from established players and the need to continuously innovate will require strategic planning and execution.
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