How Much Did Freshtohome Raise? Funding & Key Investors

Freshtohome has successfully raised significant funding through 11 rounds, with backing from 28 investors, including Dallah Investment and Amazon Smbhav Venture Fund. The platform specializes in providing fresh and chemical-free chicken, meat, and seafood to its customers.

Keep reading to explore the intricacies of Freshtohome's fundraising journey and the investors backing this innovative platform.

What Is Freshtohome?

Freshtohome is an e-commerce platform based in Bangalore, Karnataka, India, specializing in fresh and chemical-free chicken, meat, and seafood. The company operates in the e-commerce, food and beverage, and food delivery industries.

With an employee count ranging from 1001 to 5000, Freshtohome sources its products from dedicated farmers and small boat fishermen, ensuring high standards of hygiene and quality. The platform offers a convenient way to order fresh meat online through its website and app, providing prompt delivery services.

How Much Funding Has Freshtohome Raised?

1. Private Equity
   • Amount Raised: Not publicly disclosed
   • Date: January 2024
   • Lead Investors: Not publicly disclosed
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: General corporate purposes and growth.
2. Series D
   • Amount Raised: USD 104,000,000
   • Date: February 2023
   • Lead Investors: Amazon Smbhav Venture Fund
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: Expansion and scaling operations.
3. Series Unknown
   • Amount Raised: Not publicly disclosed
   • Date: December 2020
   • Lead Investors: Abu Dhabi Investment Office (ADIO)
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: Strategic growth and market penetration.
4. Series C
   • Amount Raised: USD 121,000,000
   • Date: August 2020
   • Lead Investors: Investment Corporation of Dubai (ICD)
   • Valuation at Round: USD 244,000,000
   • Motivation Behind the Round: Product diversification and international expansion.
5. Series B
   • Amount Raised: USD 20,000,000
   • Date: August 2019
   • Lead Investors: Iron Pillar
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: Diversify product offerings and expand presence in India and UAE.
6. Series A
   • Amount Raised: USD 11,000,000
   • Date: May 2019
   • Lead Investors: Crescent Enterprises Venture Capital
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: Initial growth and expansion activities.
7. Series A
   • Amount Raised: Not publicly disclosed
   • Date: February 2017
   • Lead Investors: Not publicly disclosed
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: Early-stage growth and development.
8. Angel
   • Amount Raised: Not publicly disclosed
   • Date: January 2017
   • Lead Investors: Not publicly disclosed
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: Seed funding for initial operations.
9. Seed
   • Amount Raised: Not publicly disclosed
   • Date: September 2016
   • Lead Investors: Das Capital
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: Early-stage funding for product development.
10. Angel
    • Amount Raised: Not publicly disclosed
    • Date: March 2016
    • Lead Investors: Not publicly disclosed
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: Seed funding for initial operations.

Freshtohome has raised a total of USD 256,000,000 with a current valuation of USD 244,000,000.

Key Investors

• Amazon Smbhav Venture Fund
  • Details: Amazon Smbhav Venture Fund is a venture capital fund established by Amazon to support small and medium businesses in India. The fund aims to empower entrepreneurs and drive innovation in the Indian market.
  • Investment Focus Areas: E-commerce, technology, logistics.
  • Notable Investments: Freshtohome, M1xchange, MyGlamm.
• Investment Corporation of Dubai (ICD)
  • Details: ICD is the principal investment arm of the Government of Dubai, managing a broad portfolio of assets across various sectors. It aims to support Dubai's economic development and diversification.
  • Investment Focus Areas: Real estate, hospitality, financial services, transportation, energy.
  • Notable Investments: Emirates Group, Dubai Aerospace Enterprise, Emaar Properties.
• Iron Pillar
  • Details: Iron Pillar is a venture growth investor that focuses on mid-stage technology companies. The firm provides capital and strategic support to help companies scale globally.
  • Investment Focus Areas: Technology, SaaS, consumer internet.
  • Notable Investments: FreshToHome, Uniphore, Servify.
• Crescent Enterprises Venture Capital
  • Details: Crescent Enterprises Venture Capital is the corporate venture capital arm of Crescent Enterprises, focusing on early to growth-stage investments. The firm aims to support innovative and scalable businesses.
  • Investment Focus Areas: Technology, healthcare, logistics, food and beverage.
  • Notable Investments: Freshtohome, Kitopi, Transcorp International.
• Das Capital
  • Details: Das Capital is a venture capital firm that invests in various sectors globally. The firm focuses on early-stage investments and aims to support innovative startups.
  • Investment Focus Areas: Technology, e-commerce, healthcare.
  • Notable Investments: Freshtohome, OYO Rooms, Grofers.

What's Next for Freshtohome?

Freshtohome is poised for significant growth, leveraging a $16.2 million investment from Ascent Capital India. This funding will fuel their expansion, marketing, and general corporate activities, positioning them to tap into the burgeoning cold chain market for perishable products logistics in India, projected to reach INR 2,618 billion by 2024. The company also aims to diversify its product offerings and expand its presence within India and overseas, particularly in the UAE.

Future fundraising opportunities appear promising as Freshtohome continues to scale. With a history of successful funding rounds, the company is likely to seek additional capital to support its ambitious growth plans. However, challenges such as competition from ZappFresh, Licious, and BigBasket, as well as managing logistics and ensuring consistent quality, will need to be navigated carefully.

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