How Much Did Percent Raise? Funding & Key Investors

Percent has successfully raised funding over six rounds, with the latest being a Series B round. The platform specializes in sourcing, structuring, syndicating, monitoring, and servicing private credit transactions.

With 34 investors backing the company, including CTC Venture Capital and Forté Ventures, Percent continues to attract significant interest. Keep reading to explore the intricacies of Percent's fundraising journey and the investors supporting this innovative platform.

What Is Percent?

Percent is a private company headquartered in New York, New York, specializing in private credit transactions. The platform focuses on sourcing, structuring, syndicating, monitoring, and servicing these transactions, catering to investors, borrowers, and managers.

Operating in the financial services industry, Percent is currently in its Series B funding stage and employs between 11-50 people. The company offers a marketplace that connects investors with corporate borrowers, providing high-yield, short-duration investment opportunities.

How Much Funding Has Percent Raised?

1. Pre-Seed Round
   • Amount Raised: USD 2,000,000
   • Date: January 2019
   • Lead Investors: Recharge Capital
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To establish the initial platform and begin operations.
2. Seed Round
   • Amount Raised: USD 4,000,000
   • Date: January 2020
   • Lead Investors: Revel Partners
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To expand the team and develop the platform further.
3. Series A Round
   • Amount Raised: USD 12,500,000
   • Date: April 2021
   • Lead Investors: B Capital, White Star Capital
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To scale operations and enhance the platform's capabilities.
4. Debt Financing
   • Amount Raised: Not publicly disclosed
   • Date: January 2023
   • Lead Investors: Nomura
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To support ongoing operations and provide liquidity.
5. Series B Round
   • Amount Raised: USD 30,000,000
   • Date: May 2023
   • Lead Investors: White Star Capital
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To meet growing demand for the platform and enhance market presence.
6. Series B Round
   • Amount Raised: Not publicly disclosed
   • Date: May 2024
   • Lead Investors: Not publicly disclosed
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To further expand the platform and increase market share.

Total Amount Raised: USD 48,500,000. Current Valuation: Not publicly disclosed.

Key Investors

• White Star Capital
  • Details: White Star Capital is a global venture capital firm that invests in technology companies. They have a strong presence in North America, Europe, and Asia.
  • Investment Focus Areas: Technology, Fintech, Consumer Products
  • Notable Investments: Freshly, Dollar Shave Club, Vention
• Nomura
  • Details: Nomura is a leading financial services group and investment bank based in Japan. They offer a wide range of services including investment banking, asset management, and retail brokerage.
  • Investment Focus Areas: Financial Services, Real Estate, Technology
  • Notable Investments: WeWork, Grab, SoftBank
• B Capital
  • Details: B Capital is a venture capital firm that partners with technology companies to help them scale. They leverage their strategic partnership with the Boston Consulting Group.
  • Investment Focus Areas: Healthcare, Enterprise Software, Fintech
  • Notable Investments: Atomwise, Evidation Health, Icertis
• Revel Partners
  • Details: Revel Partners is a venture capital firm focused on early-stage investments. They primarily invest in digital media and software companies.
  • Investment Focus Areas: SaaS, Digital Media, E-commerce
  • Notable Investments: Adcade, MediaMath, Vidible
• Recharge Capital
  • Details: Recharge Capital is an investment firm focusing on early-stage companies. They aim to support innovative startups with high growth potential.
  • Investment Focus Areas: Healthcare, Technology, Consumer Goods
  • Notable Investments: Not publicly disclosed

What's Next for Percent?

Percent is poised to capitalize on the burgeoning private credit market, which is forecasted to grow to $2.3 trillion by 2027. With the recent $29.7 million Series B funding, the company is well-positioned to expand its platform, bringing transparency and efficiency to the market. This funding will enable Percent to enhance its technology and potentially enter new markets, offering significant growth opportunities.

Future fundraising appears promising, given the strong investor confidence demonstrated in the latest round. Percent may continue to attract investment from venture capital firms and other investors interested in fintech and private credit. However, the company will need to navigate a competitive landscape and regulatory challenges to maintain its market position.

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