Total amount raised
€7 Millions
Latest funding date
03/01/2018
Location
Armis has successfully raised significant funding to support its innovative multilocal advertising technology platform. The platform automates local digital campaigns through advanced features like geotargeting, audience targeting, and performance measurement.
Keep reading to explore the intricacies of Armis's fundraising journey and the investors backing this cutting-edge platform.
What Is Armis?
Founded in 2016, Armis is a prominent player in the advertising technology (AdTech) industry. The company specializes in automating local digital campaigns through its innovative platform, which leverages Fast Learning Artificial Intelligence (FLAI) to optimize advertising for each store.
Armis focuses on boosting omnichannel sales and digitizing paper operations and advertising, contributing to environmental sustainability. The company collaborates with major brands like Carrefour and actively participates in significant industry events.
How Much Funding Has Armis Raised?
- Seed Round
- Amount Raised: €1M
- Date: January 2017
- Lead Investors: IRIS
- Series A
- Amount Raised: €6M
- Date: March 2018
- Lead Investors: Elaia
In total, Armis has raised €7M across all funding rounds.
Key Investors
- IRIS
- Details: IRIS is a venture capital firm that invests in early-stage technology companies. They have a strong track record of supporting innovative startups in their growth journeys.
- Investment Focus Areas: Technology, healthcare, fintech
- Notable Investments: BlaBlaCar, Criteo, Talend
- Elaia
- Details: Elaia is a European venture capital firm that focuses on the digital economy. They partner with ambitious entrepreneurs to help them scale their businesses.
- Investment Focus Areas: Digital economy, deep tech, software
- Notable Investments: Mirakl, Shift Technology, Criteo
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