Total amount raised
€7 Million
Latest funding date
2018-03-06
Location
Armis has successfully raised €7 million over two funding rounds, with notable backing from Iris Capital and other prominent figures in the internet and retail sectors. The platform leverages Generative AI and Connected TV to create geo-targeted, multi-local advertising campaigns tailored to local market conditions and store-specific needs.
Keep reading to explore the intricacies of Armis' fundraising journey and the investors supporting this innovative digital marketing platform.
What Is Armis?
Armis is a digital marketing company that specializes in combining Generative AI with Connected TV to create geo-targeted, multi-local advertising campaigns. The company operates within the digital marketing and advertising technology (AdTech) industry.
Founded by Dan Gomplewicz and David Baranes, Armis leverages advanced technology to tailor campaigns to the unique needs of each store's local market. Their platform enables the creation of professional-quality visuals and videos, enhancing the effectiveness of digital advertising strategies.
How Much Funding Has Armis Raised?
- Seed Round
- Amount Raised: EUR 1,000,000
- Date: January 2017
- Lead Investors: IRIS
- Series A Round
- Amount Raised: EUR 6,000,000
- Date: March 2018
- Lead Investors: Elaia
Armis has raised a total of EUR 7,000,000 across all funding rounds.
Key Investors
- IRIS
- Details: IRIS is a venture capital firm that invests in early-stage technology companies. They have a strong presence in the European market and focus on fostering innovation.
- Investment Focus Areas: Technology, Digital Media, Software
- Notable Investments: Talend, Scality, Shift Technology
- Elaia
- Details: Elaia is a European venture capital firm that supports high-growth digital and deep tech startups. They are known for their hands-on approach and extensive network.
- Investment Focus Areas: Digital, Deep Tech, SaaS
- Notable Investments: Mirakl, Criteo, Shift Technology
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