When do changes take effect? What should I expect as an existing Clay customer?

New pricing takes effect March 11, 2026.

For self-serve customers (Starter, Explorer, Pro)

You'll stay on your current plan by default — nothing changes unless you want it to. If we're confident the new pricing will offer you better value based on your usage, we'll reach out proactively with a recommended migration path so you can make an informed decision. If you'd like to move to a different legacy plan, you can do that until April 10, 11:59pm PST. You can switch to a modern plan (Launch or Growth) at any time.

For Enterprise customers

Your contract remains in place and you'll transition to new pricing at renewal. Your dedicated Growth Strategist will reach out proactively if you can save money. In advance of renewal, your Growth Strategist will walk you through your options, model out the impact, and make sure your team is set up for success on whatever path makes sense for your organization.

Learn with our resources

Check out Clay University, read our GTM blog, or try out our top templates to transform your growth ideas into outreach in minutes.

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Clay University

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Go to market blog

Our best content on growing your GTM motion, from outbound sales automation to AI lead generation.

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Integrations

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Templates

Power your outbound campaigns with our best templates.

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Clay Experts

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Clay's Chrome extension

Clay’s Chrome Extension makes it wicked easy to find leads almost anywhere on the internet

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