Total amount raised
$1.5 Million
Latest funding date
01/01/2022
Location
Trellis has successfully raised funds over two rounds, with the latest being a Seed round. The company is backed by two investors, Sand Hill North and Sentiero Ventures, with Sentiero Ventures serving as the lead investor.
Keep reading to explore the intricacies of Trellis's fundraising journey and the investors backing this innovative platform.
What Is Trellis?
Trellis is a private company based in Ottawa, Ontario, Canada, specializing in software for e-commerce vendors. The company operates in the advertising platforms, direct sales, e-commerce, SaaS, and software industries. With an employee count ranging from 11 to 50, Trellis focuses on increasing sales and business growth through an ad optimization platform.
Founded to support e-commerce sellers on platforms like Amazon and Walmart, Trellis offers AI-driven advertising software. Their services include dynamic pricing, product content optimization, promotions, and market intelligence, all aimed at maximizing profitability through automation and real-time insights.
How Much Funding Has Trellis Raised?
- Seed Round
- Amount Raised: USD 1,500,000
- Date: January 2022
- Lead Investors: Sentiero Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate customer acquisition and continue the development of new eCommerce platform integrations.
- Non-Equity Assistance Round
- Date: February 2021
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support operational growth and enhance service offerings.
Total Amount Raised: USD 1,500,000. Current Valuation: Not publicly disclosed.
Key Investors
- Sentiero Ventures
- Details: Sentiero Ventures is a venture capital firm that led the Seed round for Trellis. They focus on early-stage investments in technology-driven companies.
- Investment Focus Areas: Technology, SaaS, E-commerce
- Notable Investments: Trellis
- Sand Hill North
- Details: Sand Hill North is an investment firm known for backing innovative startups. They participated in Trellis's funding rounds.
- Investment Focus Areas: Technology, Software, Startups
- Notable Investments: Not publicly disclosed
What's Next for Trellis?
As Trellis looks to the future, the opportunities for growth are vast. With the recent seed funding, the company is poised to accelerate customer acquisition and develop new eCommerce platform integrations. The increasing importance of cross-channel eCommerce advertising and the growing reliance on data-driven solutions present significant avenues for expansion.
Future fundraising opportunities seem promising as Trellis continues to enhance its platform and expand its market reach. The successful seed round indicates potential for additional funding rounds, which could further bolster their capabilities. However, the company may face challenges such as competition from other eCommerce advertising solutions and the need to keep up with rapid changes in technology.
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